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Public Relations

02
Mar
Persuasi Public Relations lewat Corkcicle dan Labubu
InsightsPublic Relations

Pahami Social Proof sebagai Tool Persuasi Public Relations lewat Corkcicle dan Labubu

Apakah kamu salah satu pengguna tumbler Corkcicle atau Owala? Jika iya, apa yang membuatmu membelinya? Apakah karena kamu ingin mengurangi sampah plastik?

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02
Mar
How to Turn Customers into Brand Advocates
InsightsPublic Relations

How to Turn Customers into Brand Advocates

In a crowded market, businesses in Indonesia are facing challenges in customer acquisition and retention. According to Statista, the growth of digital advertising, with IDR34 trill

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02
Mar
FAQ Guide for Public Relations Agency Selection
InsightsPublic Relations

Your Go-To FAQ Guide for Public Relations Agency Selection: Answers Inside

Choosing the right public relations agency for your company or personal brand can feel like navigating a maze. With countless options available, you might find yourself asking, “

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15
Feb
Public Relations Crisis
InsightsPublic Relations

Keeping Your Reputation Intact During a Public Relations Crisis: A Quick Step-by-Step Guide

Imagine this: You're the public relations manager for a beloved global brand, and everything’s running smoothly—until, suddenly, disaster strikes. A product recall, a delivery

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27
Nov
AI in Public Relations - A Powerful Ally with Quirks
AIInsightsPublic Relations

AI in Public Relations – A Powerful Ally with Quirks

Artificial Intelligence (AI) is no longer just a buzzword at tech conferences; it’s reshaping how we live, work, and communicate. From revolutionizing industries like healthcare

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01
Nov
Tone Deaf Kesalahan Fatal Brand di Era Digital yang Dapat Dihindari
InsightsPublic Relations

Tone Deaf: Kesalahan Fatal Brand di Era Digital yang Dapat Dihindari

Perkembangan era digital yang semakin pesat, kian memudahkan kita untuk terhubung, mendapatkan informasi, dan berbagi pendapat dalam hitungan detik. Fenomena ini tidak hanya mengub

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22
Oct
Building Connections Through Sports Public Relations
CommunicationInsightsPublic Relations

The Heart of the Game: Building Connections Through Sports Public Relations

Beyond wins and losses, compelling narratives that resonate with fans for generations are at the core of the sports industry. This is where communication and public relations play

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18
Sep
the Future of Public Relations?
BusinessInsightsPublic Relations

Barcelona Principles: Is It Really the Future of Public Relations?

The world of public relations never stands still. Just when you think you’ve nailed the perfect campaign, the landscape shifts, and suddenly, the old ways of measuring success no

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06
Mar
how to date your audience
CommunicationPublic RelationsStories

How to Date Your Audience: Using Tips from Your Love Life in Public Relations

Imagine this: You’re trying to build a relationship, stand out from the competition, and make people fall in love with you. Is it PR, or is it dating? The answer is, it’s both.

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CommunicationInsightsPublic Relations

The Essential Guide to Photography in Public Relations

The thumbnail photo for this article immediately sets the tone for a man who exudes charisma with a hint of cockiness. I am sure many of you recognize him—Tony Stark, the iconic

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